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The
above mentioned report covers recent evidence on what has been happening,
worldwide in the area of CSR. It covers results from replies to
CRITICS (Corporate Responsibility Index Through Internet Consultation
of Stakeholders) which is a questionnaire that allows people, inside
or outside, corporations or institutions to rapidly self-assess
the corporate social responsibility of these corporations or institutions.
It has been online in English and German* for about one year on
this website (see Rate Your Company) that attracts about ten thousand
hits per month. Responses from around a dozen countries were obtained.
It is a subset of questions that was developed to assist companies
in their quest to become more socially responsible through using
an online format. The First World Report covers the methodology
used, the experience of using CRITICS, the main empirical results
and lessons learned.
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Here
is a sampling of the main conclusions: |
Overall |
- Evidence
suggests that CSR is not improving over time which is surprising
given the supposedly increased interest in CSR issues over the
past few years
- CSR
is still viewed as essentially philanthropy
- Only
27% of companies produced a social report
- Companies
that had a code of ethics did better on CSR than those without
yet few produced a social report that suggests that many companies
and institutions could better publicise the positive things they
are doing through a social report.
- Only
35% of companies had a suppliers code of conduct
- Only
41% of companies applied an environmental code
- Yet
81% of companies said that they had a statement of the company's
mission & values (i.e. business principles or vision of corporate
responsibility)
- This
reduced to 65% when companies were asked if they had a code of
ethics or code of business conduct
- This
further reduced to 57% when companies were asked whether the code
had been distributed to employees and then only 40% of companies
had trained their staff on their code.
- 71%
of companies supported their community in some way
- 72%
felt that their products were socially responsible
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Corruption |
It
cannot be assumed that all companies in highly corrupt countries are
low on social responsibility. |
Company
Size |
- Companies
with ten to fifty employees have a worse record on CSR than all
other size categories.
- Training
on codes of ethics is more pervasive the larger the company
- There
is general scope for increased training on ethics, particularly
for medium sized enterprises or institutions.
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Code
of ethics |
Those
companies or institutions with specific ethics training programme
had a much higher CSR score than those without |
| By
Economic Sector of Activity |
- The
highest CSR score, i.e. highest corporate responsibility, was
found among the telecommunications companies.
- The
lowest CSR scores were from the service sectors.
- Companies
in telecommunications, retail trade and insurance tended to have
codes of ethics.
- Educational
establishments and public institutions did very poorly - this
is almost hypocritical given the high store some of these establishments
set by good ethical behaviour.
- The
absence of training is noticeable across the board with the exceptions
of telecoms, retail and insurance where between two thirds and
three quarters of the firms have training schemes in place.
- Few
companies or institutions have a manager responsible for CSR or
ethical issues - service sectors and education fare very badly
- Sixty
percent of companies in the energy sector do not have a CSR manager
despite the high profile of sustainability issues in the energy
sector.
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Socially
Responsible Products |
This
is a major concern and over 90% of companies or institutions replied
that they were active in ensuring some measure of social responsibility
in the use of their products |
Human
Rights |
- 55%
of companies and institutions in the sample had an human rights
policy
- Only
about a third of small and medium sized companies had an human
rights policy while two-thirds of large companies and institutions
had an human rights policy.
- Telecommunication
companies in our sample came top with 100% saying they had an
human rights policy followed by 75% of companies and institutions
in the finance, education and public sectors.
- Service
sectors performed poorly with only 43% having an human rights
policy followed by the energy and manufacturing sectors with just
about half having some form of human rights policy.
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Wages |
Those
companies or institutions that paid much better wages than average
did much better on CSR than those paying below average |
Finally,
the absence of data on social phenomena within companies and institutions
worldwide has meant that CRITICS has become a useful tool or methodology
for the rapid collection of social data on CSR. CRITICS has allowed
us to produce this current world report for the period 2000 to date
and, as the results have illustrated, CRITICS can be used to produce
a very rapid social audit which could then be rapidly fed into a short
social report of an institution or company. Any company that does
that will also be able, through use of this report, to 'benchmark'
their activities to what is going on worldwide.
* French and Spanish versions are in preparation
[Contributed By Michael Hopkins] |